Most of us can attest to feeling overwhelmed during the Holiday Season with shopping, cooking, eating, decorating, parties and family constantly on the mind. While the Holidays are filled with joy, the majority of people are glad they are over so they can get back to normalcy.
Unfortunately that calming, after Holiday feeling doesn't last too long, because the stress of everyday life soon rears it's ugly head once again. It's very common to be overwhelmed and unfocused when there is so much out there commanding our constant attention.
Did you know that we are exposed to over 3,000 advertising messages a day? Being subjected to all of this advertising has allowed us to hone our selective hearing/seeing/listening skills.
We communicate in record speed. Our email boxes are overloaded. Our cell phones are making noises from the incoming messages and texts. That old phrase, "The check's in the mail" just can't be used like it was before. It has almost no meaning now. I'm sure some younger people don't even know what it means!
Because this this lightening fast lifestyle, you indefinitely have customers, patients or clients who want things done instantly. Not tomorrow or the next day, but this minute. This type of service is expected in this life and it's also expected that we can provide it.
It's no wonder we feel like we can't keep up! We can't!
What I notice with our clients, is they don't have time to get everything done on their own either. They are looking for solutions when they start working with us. Solutions to help them get their marketing done so they don't have to worry about it, and can focus on what it is they do best. They want to be able to hand over whatever portion it is to us and simply have us take care of it for them. They want it to be easy, seamless and done on time. No hassles, no excuses.
I can bet you you clients want this from your business, too. Show them how you can make their life EASIER. Communicate that you can save them time, money, stress, hassle and more by doing whatever it is that you do. In our case, we make our client's life EASY with our Ready2Go Client Contact programs. We also make everything EASIER for them with our one-on-one marketing consulting.
Let your clients know how you make it EASY for them and how EASY it is to work with you. You can be sure your relationship with them will be a winner. In reality, it will be a win for you and a win for them.
Unfortunately that calming, after Holiday feeling doesn't last too long, because the stress of everyday life soon rears it's ugly head once again. It's very common to be overwhelmed and unfocused when there is so much out there commanding our constant attention.
Did you know that we are exposed to over 3,000 advertising messages a day? Being subjected to all of this advertising has allowed us to hone our selective hearing/seeing/listening skills.
We communicate in record speed. Our email boxes are overloaded. Our cell phones are making noises from the incoming messages and texts. That old phrase, "The check's in the mail" just can't be used like it was before. It has almost no meaning now. I'm sure some younger people don't even know what it means!
Because this this lightening fast lifestyle, you indefinitely have customers, patients or clients who want things done instantly. Not tomorrow or the next day, but this minute. This type of service is expected in this life and it's also expected that we can provide it.
It's no wonder we feel like we can't keep up! We can't!
What I notice with our clients, is they don't have time to get everything done on their own either. They are looking for solutions when they start working with us. Solutions to help them get their marketing done so they don't have to worry about it, and can focus on what it is they do best. They want to be able to hand over whatever portion it is to us and simply have us take care of it for them. They want it to be easy, seamless and done on time. No hassles, no excuses.
I can bet you you clients want this from your business, too. Show them how you can make their life EASIER. Communicate that you can save them time, money, stress, hassle and more by doing whatever it is that you do. In our case, we make our client's life EASY with our Ready2Go Client Contact programs. We also make everything EASIER for them with our one-on-one marketing consulting.
Let your clients know how you make it EASY for them and how EASY it is to work with you. You can be sure your relationship with them will be a winner. In reality, it will be a win for you and a win for them.
About the Author:
Kathy Jiamboi has 14+ years experience in Relationship and Direct Response Marketing and is CEO of Creativedge Marketing and Ready2Go Client Contact, in Cleveland, Ohio. Ready2Go Client Contact, a done for you program allows her customers to smoothly and effortlessly build client relationships. She provides FREE expert marketing tips to anyone looking to gain more customers.
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