Handling Emotions And Learning How To Sell On The Phone

| Monday, July 16, 2012
By Anne Lambert


Conducting business or selling on phone presents unique challenges, for one thing, you can't see the person you are talking to and you can't judge how the conversation is going based on his or her facial expressions. This type of situation presents several possibilities for miscommunication, something that you must definitely avoid if you wish to make a sale.

Contrary to popular belief, feelings do get communicated to some degree over to the individual you are talking to on the phone, no matter how much you try to hide them. That is why in order to become an effective telemarketer, you must learn to manage these emotions and turn them into an edge.

Effective ways on how to sell on the phone are most often rooted on accurate self-assessment, completely understanding one's capacities, and knowing how to turn weakness into strength. This process may be applied on the subject of emotion control through these simple steps.

A little smile can go a long way, you might not notice it immediately, but you may actually sound better if you talk with a smile. That is because you have a tendency to open your lips wider when speaking with a smile, and the cheerful disposition that this simple gesture creates can actually be communicated to the client.

Always be ready with an opening line or greeting. There's nothing more off-putting than being in a business discussion with someone who seems to be grasping for words, this makes her or him appear amateurish and ill-prepared. And if that person happens to be representing a company, then than company would have already lost a customer.

Being prepared with a professional and standard opening line when making or taking calls allows you to gain more confidence in talking with a client, and this confidence translates to an increased opportunity to engage the client and land a sale.

Do not give in to negative emotions. No matter how irate the person is, remember that you are talking to a client and you should refrain from agitating them even further. Let them speak their mind, but let them know that you are here to help, and not to argue.




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